Web Publishing, Simplified
New Campus-wide CMS
It’s not easy herding cats. But, bring the proper ball of yarn and anything’s possible. In collaboration with expert web developers, we built a custom university-wide CMS that’s simple, intuitive, and scalable. Eight years and 500 subdomains later, we have a system with nearly 100% adoption across a diverse campus body.
You’ve Got Mail
Centralized Email Marketing
Mass email isn’t enough anymore. You need a sophisticated system to handle communication successfully. With the implementation of a customized email marketing service provider at UMBC, I delivered just that.
Informed Design
UMBC News Site Redesign
The line between information sharing and conversions has blurred. This day and age, every piece of content online has the potential to generate leads, which is why it’s more important than ever to have your content centralized and streamlined. This was the foundation for developing a new UMBC news site. The Result? Incredible growth in viewership and brand awareness.
Getting to the Top
Online Visibility Campaign
NCCS has struggled with maintaining high rankings and relevancy in the search engine world and was eager to increase its visibility and traffic to the website. Simple analytics led to an SEO content strategy and a multifaceted online advertising campaign through Google and Facebook.
Knowing Your Audience
Advocacy Org Website Redesign
NCCS had a problem: the website did not sufficiently meet the needs of the organization, or its exponential growth. After analyzing the organization’s audiences and stakeholders it was clear a successful website hinged on displaying news, resources and programs as they relate to NCCS’s various audiences. The result? A new website and a radically new way to showcase NCCS.
A Small Shop With Big Potential
Performance Auto Shop Website Redesign
A small shop with big potential, GTP was eager to grow. However, their current website was holding them back. The solution? A stable and easy-to-use WordPress-based website with scalability and interactive components to keep the shop connected with its customers and build its brand, socially.